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Nudging Global Health

This is a joint post with Denizhan Duran.

Leveraging better health outcomes is difficult without addressing the behavioral roots of health problems: around half of the world’s disability-adjusted life years are lost due to behavioral factors such as physical inactivity, high blood pressure, malnutrition and smoking. On top of these, a significant portion of the burden associated with communicable diseases is also due to behavioral factors: limited use of preventive health care like immunization, poor child feeding practices, risky-taking behaviors, poor adherence to treatment and poor hygiene are all important drivers of healthy life years lost in low- and middle-income countries.